Video production is a fast-growing industry with both big and small businesses turning to video marketing. Videos make up about 82 percent of all consumer internet traffic, and about 83.3 percent of web users in the US enjoy videos. They’re on every platform — from Facebook to YouTube to individual blogs and websites. Consumers spend time watching videos, and businesses…
If you’re just starting to explore video content marketing and you want to know what it will cost you – literally and figuratively speaking, you’re in the right article. Video content is one of the most effective ways of generating traffic. In fact, it receives a whopping 1200% more shares and engagement versus image and text posts across various social…
03.01.2022 The award results from Corporate Vision Magazine were announced in December with Freedom Potential acknowledged as the best event live streaming specialists 2021 – Australia. Since 2016 the Small Business Awards have looked to celebrate small enterprises and their dedicated owners. Small Businesses have given the global economy a solid foundation and help to shape the corporate landscape. We…
The holiday season is a great opportunity to create that online course you always wanted, to record a webinar, organise your video library or produce eye-catching holiday campaign assets that will drive awareness and sales during this critical shopping season. This is why we are offering a one-off 25% discount for all video productions, filming/editing during December 2021 and January…
When you think about how audiences are consuming content today, there’s a world of difference between the way they watch a live-streamed event versus a hybrid event. The question becomes this, “which one is right for my event?” I’m going to break down these two methods in this blog post so you can make an informed decision on how to…
Last week Freedom Potential gathered local businesses for the Exponential Networking event, where everyone had a chance to showcase their business,present in front of the camera and a live audience. The evening started with a short training from an expert in virtual presentation Nicholas King on how to engage your audience online We’ve heard presentations from:Steve Kane Designed allianceRegina Frolova from METC InstituteBryan Paull from Bugwash PropertySheb Giner from Think…
A NEW Gold Coast initiative that allows video editing to be done while live streaming has won the top business award at the Gold Coast Techstars Startup Weekend. Freedom Potential Centre founders, Anastasha and Martin Renaud with their team (Darryl Astin, Christie McCabe and Giorgio Reichel) were voted top business among 90 other participants split into 7 finalist teams with their innovation Edit on the Spot at the recent event…
On the weekend Freedom Potential took part in the Techstars Startup Weekend – a 54 hours marathon to develop and pitch a new startup idea. Startup Weekend nd is all about pitching, business model creation, prototyping, designing, and market validation, with the final pitch delivered in front of the judging panel. We battled it out against some other innovative groups presenting Edit on The Spot. Edit…
EXPONENTIAL NETWORKING EVENT ON MAY 27, 2021, FROM 6 PM TO 8.30 PM AEST Did you know that consumers are up to 85% more likely to purchase a product or service that has video representation? Our Exponential Networking Event on May 27, 2021, from 6 pm to 8.30 pm AEST is a networking event with a difference where you can…
Yesterday I had a realisation. Looking back at the past 2 years I’ve calculated that we’ve live-streamed over 150 events! Before Covid, we were handling two, sometimes three events every weekend, handling video recording, streaming and AV. During the restrictions, more industries adopted the livestreaming technology, we started to broadcast weddings, funerals and corporate events. If before livestreaming was reserved…
